2024 Genesis G90: Elegance Meets Value

Genesis’s flagship executive sedan, the 2024 G90 is a relatively new player in the luxury sedan segment. But just because the G90 is younger than the more prominent European brands, does it mean it’s a lesser car? No, not at all. In fact, I’d argue that the G90 is currently the best luxury sedan to own in terms of value, driveability, and performance. Read on to find out why.

Highlights:

• Performance and Economy:
  Under the hood, the G90 offers two powertrain choices: a 375-hp twin-turbo 3.5-liter V6 or a beefier 409-hp version with an e-supercharger. Both engines are paired with an eight-speed automatic transmission and all-wheel drive, delivering powerful, but buttery smooth acceleration. When equipped with an e-supercharger, the G90 can go from 0-60 mph in just 5.1 seconds. In terms of fuel economy, the non-supercharged G90 delivers an EPA-rated 18 mpg city and 26 mpg highway. That number slightly drops to 17 mpg city and 24 mpg highway for the more powerful version.
• Price and Value:
  Starting at $89,200, the 2024 G90 significantly undercuts its European rivals in terms of price, yet over-delivers when it comes to standard features and tech. The upgraded E-supercharged model, at $99,500, offers Multi-Chamber air suspension, Power reclining rear seats with ventilation, heat and massage, and a Bang & Olufsen® Premier 3D Sound as standard. In fact, all the features found in the G90 are standard, without the need for exorbitant packages and options.
• Luxury and Comfort:
  Inside, you’re enveloped in Nappa leather, genuine wood trim, microfiber suede headliner, and even an onboard fragrance diffuser. Rear passengers aren’t left out, with available heated, ventilated, and massaging seats.
• Technology and Features:
  The G90 boasts a 12.3-inch infotainment display with navigation and satellite radio, Apple CarPlay/Android Auto, and even a Fingerprint authenticator for increased security. For optimal comfort, standard noise dampening effectively eliminates road noise.
• Warranty & Safety:
  Genesis offers a comprehensive class-leading warranty with 5 years/60,000 miles bumper-to-bumper and 10 years/100,000 miles powertrain coverage, along with 3 years/36,000 miles of complimentary scheduled maintenance. The G90 boasts an IIHS Top Safety Pick + rating, the highest possible score a vehicle can achieve in the US market.

2024 BMW 7 Series: Tradition Meets Technology

The BMW’s 7 Series has always been an icon synonymous with luxury and performance, and the 2025 model continues this tradition with cutting-edge technology and powerful engine options. It offers three powertrains: a 375-hp turbocharged inline-six, a 483-hp plug-in hybrid, and a thunderous 536-hp twin-turbo V8.

Highlights:

• Performance and Fuel Economy:
  The 7 Series is a powerhouse, especially the $121,300 760i xDrive, which accelerates from 0 to 60 mph in an impressive 4.1 seconds. The “entry-level” $96,400 740i, with its inline-six, also delivers brisk acceleration, reaching 60 mph in 5.2 seconds. The 740i, the least powerful of the bunch, delivers an EPA-rated 25 mpg city and 31 mpg highway, while the V8-powered 760i xDrive achieves 18 mpg city and 25 mpg highway.
• Price and Value:
  Starting at $96,400, the 740i offers good performance, but lacks AWD. Only the $99,400 740i xDrive and $121,300 760i xDrive brings all-wheel drive to the table. To get the most out of your 7-series, a $1,750 Premium package and $4,600 Executive package is also available.
• Luxury and Comfort:
  The interior is a blend of old-school elegance and modern tech. Rich leather, optional cashmere upholstery, and stainless steel accents wrap the entire cabin. Standard air suspension and available rear-wheel steering enhance the ride quality and agility.
• Infotainment & Tech:
  The 7 Series features a dual-screen setup with a 12.3-inch digital gauge display and a 14.9-inch infotainment touchscreen running BMW’s latest iDrive 8.5 software. Wireless Apple CarPlay and Android Auto are standard. Rear passengers can enjoy an optional 31-inch 8K theater screen for streaming and gaming, available with a $4,600 upcharge.
• Warranty & Safety:
  You’d think a premium, top-of-the-line luxury sedan would come with top-of-the-line warranties, but you’d be mistaken. The BMW 7 Series offers a 4-year/50,000 mile Basic, a 4 year/ 50,000 mile powertrain warranty, and BMW Ultimate Care Scheduled Maintenance for 3-year/ 36,000 miles. In terms of safety ratings, the BMW 7-series has been untested by both the NHTSA and IIHS, so crash test results are unknown.

Which One to Choose?

Both the Genesis G90 and BMW 7 Series offer compelling packages, but they cater to slightly different tastes. The G90 excels in value, comfort, and warranty, making it a fantastic choice for those seeking luxury without breaking the bank. Meanwhile, the 7 Series impresses with its classic BMW performance, but falls short when it comes to well, everything else. Some could make the argument that the BMW name carries more weight. True, but it’s that same weight that’s holding BMW down, while the burdenless G90 can freely focus on everything that makes a great car, great.

In the end, your choice will hinge on your priorities—whether it’s just the brand name of the BMW 7-series or the unbeatable value, comfort, and luxury of the Genesis G90.

Interested in the G90 or our other luxury vehicles? You’re in luck as we have plenty of Sedans and SUVs in stock. Give us a call, and discover your next Genesis today.